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Own A
KX
Franchise.

About the KX Franchise

KX is Australia’s original, and leading, reformer Pilates workout — founded in 2010, we were the first to fuse the traditional principles of reformer with high-intensity, low-impact cardio. Now with over 120 locations across Australia and the globe, we continue to lead the way with reformer fitness in APAC.

KX is more than a workout, it’s a movement that, at it’s core, is made for everyone. If there’s one thing we love it’s seeing people find a stronger version of themselves, and that starts with our studios and
owners.

Our 100+ strong network of studios is led by a passionate group of people we are proud to call our partners. If you think you have what it takes to be a KX partner, we’re here to help make it happen.

Learn more about what it takes to be a leader of our movement in your community.

92%

agree there is a proven business model

100+

locations Australia-wide

68%

of studios are owned by multi-site owners

150,000+

Clients Australia-wide

we want you

We believe that all bodies were made to move — if you’re passionate about changing all lives for the better and helping everyone find a stranger version of themselves, then look no further.

We take movement seriously — your success is our success, and that’s why we’re right behind you every step of the way. Experience a franchise support system that works as hard as you do, because we know that hard work always pays off. Whether it’s perfecting pikes and planks, or driving financial outcomes for your studio, you’ll find it all as a KX studio owner.

We believe all bodies were made to move, which is why we have established our own training Academy which teaches the KX Method, with 900+ trainers world wide our Academy Trainers are there to support you and your teams every step of the way.

Your success is our success and our HQ team is designed to offer support to all areas of your business from operations and marketing to training and finance.

we want you

We believe that all bodies were made to move — if you’re passionate about changing all lives for the better and helping everyone find a stranger version of themselves, then look no further.

We take movement seriously — your success is our success, and that’s why we’re right behind you every step of the way. Experience a franchise support system that works as hard as you do, because we know that hard work always pays off. Whether it’s perfecting pikes and planks, or driving financial outcomes for your studio, you’ll find it all as a KX studio owner.

We believe all bodies were made to move, which is why we have established our own training Academy which teaches the KX Method, with many trainers world wide our Academy Trainers are there to support you and your teams every step of the way.

Your success is our success and our HQ team is designed to offer support to all areas of your business from operations and marketing to training and finance.

what sets us apart

As a KX Pilates Franchise Owner you’ll gain access to our proprietary workout method and equipment. Pair that with an industry leading training and a team of business experts to support you every step of the way, and you’ll see exactly why 98% of our franchise partners would open another KX studio.

The KX HQ team support our partners with;

● Global brand awareness and marketing with Australia’s leading reformer pilates brand

● Industry leading HQ support in Marketing, Operations, Training and Finance

● Individual studio and business support

● High performing technologies and systems including website, app and back of house systems and reporting

● A passion for continuous improvement and changing lives for the better

KX Pilates studio, Own a KX Pilates reformer studio in Australia

meet our incredible franchise partners .

our state of the art studios

FRANCHISE Faq.

Yes, we encourage all existing franchisees as well as external interested parties to suggest locations in their area. To support decision making, KX can provide demographic intelligence around each site.

  1. Finding a suitable location
  2. Owner onboarding and training
  3. Assistance with Trainer recruitment if necessary
  4. Studio design and detailed builders drawings and specifications
  5. Studio signage
  6. On-the-ground support for Opening & Open Day
  7. Ongoing training and support

A Franchise Agreement is a legal contract that binds you (Franchisee) and KX (Franchisor) in business together.

Franchise Agreements outline the rights and obligations of the franchisee and the franchisor under the franchise arrangement and are compliant to the Franchise Code.

KX franchising is successful because our business formula was developed and tested by Founder Aaron Smith before being franchised. Therefore, it’s important that the franchise agreement allows the franchisor to protect this formula while providing space for future innovation and development.

The Franchise fee includes a comprehensive training program for all new franchise Owners hosted at HQ. The cost of training is included in the franchise fee if purchasing a brand new studio.

  1. Online enquiry submitted
  2. Confidentiality Agreement signed
  3. Phone or video call interview
  4. Information Request completed
  5. Application deposit paid
  6. KX Financial Model and Draft Legal Documentation provided
  7. KX Financial Model and legal review meeting
  8. Self-Assessment and Business Plan review meeting
  9. Candidate meets with current KX Franchisees
  10. Final Panel Interview
  11. Approval
  12. Training and onboarding commences!

Upon signing the Franchise Agreements, the candidate will obtain access to the company KX Connect (intranet). KX Connect contains all Franchise Manuals to assist you from start-up onwards.

KX Pilates has a dedicated team to support and guide you through the start-up and ongoing daily operations of your business.

The financial success of the business is heavily weighted on the time and effort by the owner within the business operationally, through local area marketing as well as training quality just to name a few.

The period, or term, granted under the KX Franchise agreement is 5 years with an optional right to renew the agreement for an additional 5 years.

To be a KX Pilates Franchisee, our values and behaviours should be consistent with your current or chosen lifestyle, and this should be among your primary considerations (along with price, location and growth potential) when buying a franchise.

Our 6 step recruitment process.

Step 1
Application & Profile
You will be asked to complete an application form and compatibility profile to assess your alignment to the KX Pilates culture, values, work style and competencies.
Step 2
The Numbers
Successful applicants will be provided with a cashflow template to assist them;
  • To understand how a KX Pilates business works, and;
  • Build out a cashflow so they understand breakeven and ROI
Step 3
Meet The Team
You will get to meet the team. This is where you get to ask all the questions you have so you can build out a cash flow with clarity on how the business operates.
Step 4
Due Diligence
To complete your due diligence you will be provided with;
  • Draft Franchise Agreement, Disclosure Document & Franchising Code of Conduct
  • A list of franchisees and site visits
  • Finance Broker introduction
Step 5
Meet The CEO
After completing your due diligence, now is the time to meet our CEO. Our CEO will sign off on everything completed by you to date and award you with the right to open a KX Pilates franchise.
Step 6
Franchise Agreement
You are now ready to be part of the team. You will be asked to complete our Request for Information document so we can draw up your Franchise Agreement.
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KX pilates Franchise workout image 3

Let's start the process.

Register your interest in owning a KX Pilates franchise by completing the form below. We will then be in contact to see if KX Pilates feels like a good fit for you.